Videos Are Transforming Learning

According to a survey by Kaltura of respondents from more than 61 countries, this study examined how video is transforming the way we teach, learn, and communicate.

Key findings include:

·       40% of respondents rate students’ digital literacy levels as ‘very good’ versus 23% for teachers, indicating that teachers should consider enhancing their digital literacy skills to keep pace with students.

·       Students and educators are becoming much more confident about creating their own video content: 93% of respondents say that teachers create custom videos, while 88% call out students as creators of videos at their organizations.

·       Video is becoming pervasive: 67% of respondents say that video is used in student assignments, while 59% say it is used for lecture capture.

·       79% of institutions today employ one or more ROI measure to analyze their use of video. 47% of respondents measure usage, 45% use surveys or feedback, and 27% measure learning outcomes. This compares favorably to last year’s survey results, when fewer than 50% of institutions measured ROI.

·       Using video for remote teaching/learning is now commonplace in higher education (66%), while flipped classrooms are becoming a widely used form of pedagogy (46%).

·       Video is also used in a wide range of use cases outside the classroom including: recording campus events for on-demand viewing (53%), marketing and communications (50%) and even as part of the admissions process (24%).

·       70% of institutions use webcasting for various purposes including teaching (47%), training (42%) and broadcasting live events (42%).

Kaltura (2015). The state of video in education 2015: A Kaltura report. New York City, NY: Kaltura. http://site.kaltura.com/rs/984-SDM-859/images/The_State_of_Video_in_Education_2015_a_Kaltura_Report.pdf?aliId=255739158