Cost not always a factor in college searches: Many U.S. families don't rule out pricey colleges even if their child isn't planning on a well-paying career, according to a new Sallie Mae survey of undergraduates enrolled during the 2007-08 school year and their parents. Despite their moderate incomes, middle-class students reported attending private four-year universities at nearly the same rate as more affluent students (20 percent, compared to 22 percent).
SLM Corp. (2008). Survey of Parents of College Bound Freshmen. Wilkes-Barre, PA: Author.
http://www.salliemae.com/about/news_info/research/2007-parent-survey.htm
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