Pinterest is now the number three most-popular social network in the U.S., behind Facebook and Twitter. A new report shows Pinterest got 21.5 million visits during the week ending Jan. 28, a nearly 30-fold increase over a comparable week in July. The report, which tracks visits rather than unique visitors, is based on web traffic and doesn’t factor in visits from mobile sites. Not surprisingly, the site skews female with a 60/40 ration of women to men visitors.
Tatham, M. (2012). The 2012 digital marketer. Costa Mesa, CA: Experian.
http://go.experian.com/forms/experian-digital-marketer-2012?WT.srch=PR_EMS_DigitalMarketer2012_040412_Download
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